David Ogilvy

"My boyhood hero had been Lloyd George, and I had expected to become Prime Minister when I grew up. Instead, I finally became an advertising agent on Madison Avenue; the revenues of my nineteen clients are now greater than the revenue of Her Majesty's Government." Don't miss these witty insights of one of the greatest advertising minds of this century.

This two-part series features well known musicians involved in the areas of composing, performing, conducting and educating. The series is designed to develop children's awareness of how music is conceived, created and presented and to encourage their enjoyment and participation. Part One (Bending the Beat) looks at the way composer Michael Atherton encourages children to explore the musicality in ordinary, everyday situations. Part Two (Selling Notes)...